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Niche Media
was founded in 2007 by husband and wife team, Shane & Clare Louise O’Donoghue. Niche Media is a communications agency specialising in TV & Audio content production, Media Liaison, Event Management and MC services.

During 2010 Niche Media developed new areas of its business, expanding into online content production.

Recent examples include:

IRISH TIMES BUSINESS PODCAST
Niche Media pitched the idea of producing audio/video content for the Irish Times website. After a series of pilot programmes, the Irish Times agreed to Niche Media’s proposal to produce their Business Podcast on a weekly basis. Niche Media also sourced a sponsor for the content in KPMG.

Niche Media will be rolling out a variety of audio/video content on the Irish Times
website, going forward.

www.irishtimes.com/business/podcast

JP McMANUS INVITATIONAL PRO AM
Niche Media brought the idea of video content to the people behind JP’s unique charitable event and suggested a selection of player interviews for inclusion on
their website to both drive awareness of the event and also to increase familiarity with the players, all the while highlighting the charity, host, venue and player support for the venture.

www.jpmcmanusproam.com

Solheim Cup

On behalf of Twenty Eleven (Irish Ladies Golf & Promotions), Niche Media produced exclusive interview material with 2011 Solheim Cup Captain Alison Nicholas and her vice-captains Annika Sorenstam and Joanne Morley. They were at Killeen Castle for a year-to-go meeting and recce. Niche Media interviewed, produced and distributed EPK packages for TV stations worldwide via FTP.

LORENA
OCHOA

The world’s top female golfer Lorena Ochoa has just retired at the age of 28. Niche Media, wrote, presented and produced the following tribute to Ochoa. It was featured as a podcast on the BBC Sport website.

news.bbc.co.uk/sport2/hi/golf/8650925.stm

SEE CHANGE
See Change
is a new national partnership to reduce stigma and challenge discrimination associated with mental health problems. See Change is an alliance of 26 organisations working together to bring about positive change in public attitudes and behaviour towards people with these difficulties.

Niche Media conceived, produced and directed all of the Audio and Video content for their new website which was launched by the Minister for Health Mary Harney on April 16th, 2010.

www.seechange.ie

Copyright Niche Communications Ltd 2010

Niche Media
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2009 was an exciting year for Irish golf. Our national championship, The Irish Open saw both a change of venue to Co. Louth G.C. and a new title sponsor in 3, Ireland’s fastest growing mobile phone network. Niche Media, on behalf of 3, provided an innovative new media service, producing an exclusive series of audio golf shows, or podcasts, for their official website. It also proved to be hugely popular on iTunes. Niche Media was also contracted to conduct interviews with players for 3’s corporate hospitality during the Championship.

Ladies Irish Open Case study:

During 2008, Niche Media was contracted by Twenty Eleven ILGP(Irish Ladies Golf Promotions), to handle all Press & Communications for the AIB Ladies Irish Open, supported by Fáilte Ireland on the Ladies European Tour.

Responsibilities included all Press Officer duties: organising and planning of the official Media Day and The Solheim Cup Media Day, writing and distributing all press releases and co-ordinating the effective running of the Media Centre. Niche Media also monitored all press activity, oversaw press announcements and co-ordinated photocalls during the week of the Championship. Niche also administered the promotion of the very successful AIB Club Challenge Competition in national and regional media outlets.

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Shane O'Donoghue is enjoying a growing reputation as a Master of Ceremonies (MC) and as an event host at many high profile corporate events. Click here for more information.

Niche Media can add a quality finish to your corporate event, with a professional master of ceremonies, offering a tailor-made service that guarantees customer satisfaction.

For enquiries, please email us at This e-mail address is being protected from spambots. You need JavaScript enabled to view it
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One of the most versatile voices in the business, Shane O'Donoghue has been providing high-quality work for the advertising industry since 1994.

Shane has provided the voiceover on National campaigns on both television and radio for clients such as, Colgate, Mars, Hellmanns, O2, Flora, RTE Guide and The Irish Examiner.

For samples of his work and more information, please click here

To enquire about booking Shane to provide the voice for your TV/Radio advertisement, or to narrate your documentary, please email us at: This e-mail address is being protected from spambots. You need JavaScript enabled to view it
Niche Media
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Niche Media is committed to building a solid reputation in the area of TV and Audio production. Niche Media's most recent production was a TV commercial for the new Lough Erne Golf Resort, featuring Rory McIlroy. 

The commercial was shot in Hi-Def and was produced entirely by Niche Media, with all post production carried out by Windmill Lane. To view the commercial click on the player in the screen on the right hand side.

Niche Media also recently completed a six-part podcast series for 3, sponsors of the 3 Irish Open. You can hear all six episodes in the golf podcast area of the GOLF section.

The company is currently in pre-production on a major sports documentary.
The company also produces audio podcasts.

Email the company: This e-mail address is being protected from spambots. You need JavaScript enabled to view it
Telephone: +353 1 8053316
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